Careers & Internships
DIGITAL MARKETING IN THE TRAVEL INDUSTRY
Tuesday, March 10 @ 11:45 am - 1:30 pmComplimentary
Digital disruption is no longer just a buzzword, but an expectation. So how can the travel industry not just keep up, but stay ahead in this rapidly evolving digital world?
The travel industry currently relies on partnerships with existing platforms, but that can have its own risks. With just a change in search results, online travel agents recently experienced a loss of a combined market value in excess of $13 Billion. So should the travel industry create their own digital ecosystems?
This panel aims to address these questions and more by discussing the mechanics of digital marketing and data management, as well as what your digital transformation journey could look like.
Join us for this interactive discussion with experts from the industry that includes a Q&A group rotation session with the panellists for better face-time and more personalized tips and answers!
|8:00 am – 8:10 am||Registration|
|8:10 am – 8:15 am||Opening by AmCham|
|8:15 am – 8:25 am||Introduction to Digital Marketing by 2Stallions|
|8:25 am – 8:35 am||Topic: Impact of Digital Transformation on the Travel and Leisure Industry|
|8:35 am – 8:45 am||Topic: Data Access, Usage, and Privacy|
|8:45 am – 9:25 am||Rotating group sessions with each panellist|
|9:25 am – 9:30 am||Closing of event|
About the Speakers
Digital Marketing Strategy Director
Daniel is a Dutch entrepreneur and award-winning marketer who has been featured on the BBC. He has always been interested in sustainable products and digital innovation. With prior experience working for FMCG Multinationals (Danone & Royal FrieslandCampina) in The Netherlands
Daniël is a Dutch entrepreneur and award winning marketer who has been featured on the BBC. He has always been interested in Sustainable Products and Digital Innovation. With previous experience working for FMCG Multinationals (Danone & Royal FrieslandCampina) in The Netherlands, Malaysia and Singapore, he is now the Digital Marketing Strategy expert at 2Stallions where they work with Fortune 500 companies like AXA, Beko, Bosch,CNN,Stanley Black & Decker,Sennheiser, InterContinental Hotels,Red Bull & Google. He volunteers as Marketing & Communications head and Board member at the ADB-DutchCham in Singapore. A permanent resident of Singapore, he has worked and lived in more than 6 countries. He most recently finished a 1500km drive through Iran to explore this unknown country.
Regional Director for Asia
Bio to follow.
Senior E-Marketing Manager,
The Fullerton Hotel Singapore
Bio to follow.
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