2023 was action-packed for Hasbro in Singapore, with every office member working with at least one of three organizations to make good on our purpose of creating joy and community for all people around the world, one game, one toy, one story at a time.
With LOVE, NILS!, we organized a family day out for kids fighting cancer at Game On! in partnership with the Changi Airport Group. For one special morning, we opened our life-sized Hasbro games exclusively for these kids to enjoy, plus a movie screening, and appearance by Mr. Monopoly himself! We also hosted 26 families to watch Peppa Pig Live!, followed by a meet and greet open only to ensure a more protected setting due to suppressed immune systems. In Q4 Hasbro volunteers also helped with packing and delivery of art kits / toys once a month for child cancer patients in hospital or quarantined at home.
With the Rainbow Centre, Hasbro co-organized a carnival for kids with disabilities in their Out-Of-School-Hours (OOSH) program. The entire Hasbro Singapore office organized an action-packed carnival with face painting, a bouncy castle, games stalls, surprise character visits, magic show, and goodie bags for every child.
Finally, we worked with Parkway East Hospital to donate beloved board games like Monopoly, Jenga, Battleship, and The Game of Life among others to the ewly opened Parkway East Paediatric Urgent Care Centre, dedicated to addressing the urgent medical needs of children and adolescents up to the age of 14.