SUSS introduced the Minor in Social Entrepreneurship and Innovation to equip students with the knowledge and skills needed to address societal challenges, particularly in the context of senior care. This course aims to inspire students to engage in business ventures that generate both social good and social value, focusing on innovative approaches to support aging populations and sustainability. The initiative is not a one-off program but part of a long-term project to integrate social responsibility into the fabric of business education. By emphasizing the importance of caring for seniors, the Minor encourages students to create solutions that address social issues and make a meaningful impact. This initiative fosters a culture of social entrepreneurship that benefits not only students but also the wider community, contributing to long-term corporate social responsibility (CSR) and social impact. Through this Minor, students gain a deeper understanding of how businesses can drive positive change, ensuring that the project’s impact will resonate well beyond the classroom and continue to shape future generations of socially-conscious leaders.