Viva Ma

Outcomes Research Lead, Greater Asia of Becton Dickinson

Dr. Ma is the Leader of HEOR Center of Excellence in Becton Dickinson (BD) Greater Asia. She has dedicated her career to improving the affordability and patient access to innovative treatment strategies across the Asia Pacific region. Dr. Ma has served as an Executive Committee member for the International Society for Pharmacoeconomics Outcomes Research (ISPOR) Singapore Chapter since Sep 2018. She plays an active role in the Health Technology Assessment International (HTAi) Asia Policy forum, served both as a speaker and organizing committee member. Dr Ma holds a Master of Public Health and a Master of Business Administration from the Johns Hopkins University, a PhD degree from the University of Wyoming, as well as a Postdoctoral Certificate from Yale University School of Medicine.