Leading materials science company Dow and national sports agency Sport Singapore (SportSG) today announced a pioneering partnership to catalyse circular economy solutions in Singapore.
Drawing on its technological and R&D expertise and track record of collaborative solutions, Dow will work with Sport Singapore to transform shoes contributed by members of the community into jogging tracks, fitness corners and playgrounds.
The ‘Others see an old shoe. We see the future.’ project aims to recycle 300,000 pairs of used sports shoes and divert them away from the landfill over the next three years. A shoe collection drive is scheduled to launch on World Environmental Health Day on September 26, which aims to raise global awareness about today’s most pressing environmental health concerns.
The public can choose to drop their used sports shoes at more than 30 collection points including participating ActiveSG sport centres & stadiums, Decathlon stores, JD Sports stores and more than 30 education institutions (for students & staff only) all over Singapore. The collection drive will end on November 30.